Running Your First Event with Fortuna AI

Updated 5 days ago · 6 min readBeginner

This guide covers everything from creating the Cloud event to exporting post-event deliverables. Follow it for your first Fortuna AI event, then adapt it into your own pre-event routine.

Step 1: Create Your Cloud Event

Every Fortuna AI session is tied to a Foto Master Cloud event. Create it at least 24 hours before the event so you have time to test.

  1. Log in at cloud.fotomaster.com
  2. Go to Events → New Event
  3. Set the event name, date, and duration
  4. Save the event

→ See Creating a Cloud Event for the full walkthrough

Step 2: Choose or Build Your Preset

A preset bundles your workflow (the guest experience steps), photo layout (the final print design), and video output template. Assign one to your event in Cloud before syncing to FMX.

Foto Master maintains an ongoing library of ready-made presets covering a wide range of themes — updated regularly with new styles, seasonal packs, and AI-powered experiences. Every preset is production-ready and fully tested, so you can go live immediately or use it as a starting point and customise it to match your client's brand and theme.

  1. Inside the event settings in Cloud, click Load Preset
  2. Browse the library by theme, product type, or AI feature
  3. Load a preset — the workflow, layout, and video output are all configured instantly
  4. Customise as needed: swap the overlay, add your client's logo, adjust the AI prompt, or update the sharing settings

→ See Using the Load Preset Option

Option B: Build From Scratch

If you have a specific vision, use the Cloud editors to build the full preset yourself:

  • Workflow Builder — design the step-by-step guest experience, including AI steps, sharing, and logic. See Workflow Builder Overview or use the AI Workflow Generator to generate a workflow from a description
  • Layout Builder — design the final photo output: frames, overlays, and branding. See Layout Builder
  • Video Builder — design the video output template if your experience captures video

Tip: For your first event, load a Foto Master preset that is close to what you need and customise from there. Building from scratch takes longer and is better once you are comfortable with the Workflow Builder.

Step 3: Set Up Sharing

Configure how guests receive their photos. Do this inside the event settings in Cloud.

  • Online Gallery — enable the gallery so guests can access their photos via QR code or link after the event. Set branding, privacy, and expiry.
  • Email sharing — if your workflow includes an email step, set up the email template under Sharing & Communications. Test with your own address.
  • SMS sharing — if your workflow includes SMS, confirm your SMS credits and sender settings.
  • QR code — the gallery QR is generated automatically; print or display it so guests can access the gallery throughout the event.

→ See FMX for Windows: Sharing & Printing Overview

Step 4: Test Before the Event (Day Before)

Do not skip this step. A 20-minute test at home saves hours of stress at the venue.

  1. Open FMX for Windows and sign in
  2. Select your event and click Sync
  3. Click Play and run a full test session as a guest: go through the entire workflow, capture a photo, send it to your own email or phone
  4. Confirm the photo appears correctly in the Cloud gallery
  5. Verify the email or SMS arrives, and the gallery link works
  6. Run a test print and confirm the output quality

Tip: Test with the actual lighting conditions you expect at the event. Camera exposure that looks good in your studio may need adjustment in a bright ballroom or a dim venue.

Step 5: Pack Your Kit

Use your Setup Checklist as the master packing list. These items are easy to forget:

  • Power strip or surge protector (venues rarely have enough outlets)
  • Spare printer paper roll and ink (at least one full backup set)
  • 2× USB cables for camera and printer
  • 2× HDMI cables
  • Microfiber cloth for cleaning the mirror surface
  • Wi-Fi hotspot as internet backup in case the venue Wi-Fi is unreliable
  • Phone charger and power bank for your phone (you'll need it for monitoring)

Step 6: At the Venue (1–2 Hours Before)

  1. Complete physical assembly using the Setup Checklist
  2. Connect to venue Wi-Fi — confirm a strong, stable signal at the booth location before anything else
  3. Open FMX and Sync the event again — even if you synced yesterday, sync again to pick up any last-minute Cloud changes
  4. Open Global Settings → Camera Tab, start Live View, and adjust exposure for the venue lighting
  5. If printing: go to Global Settings → Printer Tab, confirm the printer is detected, and run a test print
  6. Confirm that the AI fortune experience plays end-to-end, and the output looks correct
  7. Run one full test session end-to-end before guests arrive
  8. Clear test photos from the offline gallery if needed
  9. Click Play — the booth is live

Step 7: During the Event

  • Keep an eye on the printer paper level — replace the roll before it runs out, not after
  • Monitor the Cloud dashboard from your phone — you can see live session counts, gallery uploads, and sharing activity
  • If something goes wrong, press ESC in FMX to return to the dashboard without interrupting other sessions
  • Keep the booth area tidy and the microfiber cloth handy to wipe fingerprints between guests

After the Event

Foto Master Cloud stores everything from the event. Before you pack up, take a few minutes to pull the deliverables your client expects.

Download All Media as a ZIP

  1. In Foto Master Cloud, open your event and go to Gallery
  2. Click Download All (or select specific photos and download selection)
  3. A ZIP file containing all guest photos and videos is downloaded to your computer
  4. Share it with your client via Dropbox, Google Drive, or any file transfer service

Export Guest Contact Data

If your workflow included email or SMS sharing, the contact data is stored inside the event — one tab per channel.

  • Email contacts — open your event and go to the Email tab. It shows every guest who shared via email, with their address and session details. Click Export to download a CSV.
  • SMS contacts — open your event and go to the SMS tab. It shows every guest who shared via SMS, with their phone number. Click Export to download a CSV.

Share the CSV with your client for follow-up marketing, or import it into your own CRM.

Note: Only guests who actively chose to share via email or SMS appear in the export. Guests who skipped sharing are not included.

Export Survey Data

If your workflow included a survey step, guest responses are stored in the Cloud.

  1. Go to your event → Analytics → Survey
  2. Download the responses as a CSV
  3. Include this in your post-event report to the client — it often contains valuable feedback and demographic data

Share Analytics with Your Client

The Cloud dashboard shows session counts, sharing rates, gallery views, and more. You can screenshot the analytics panel or share the numbers directly as part of your event report.

Tip: Prepare a simple post-event summary for your client: total sessions, photos shared, gallery link, and any notable data from the survey. It takes 10 minutes and significantly increases perceived value.


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